THE COMPANY

EMPOWERING FINANCIAL INCLUSION FOR
THE NEXT BILLION CUSTOMERS
At Optasia, we are committed to enabling financial inclusion for all.

In today’s world, approximately 1.7 billion adults, primarily in emerging markets, lack proper access to traditional financial services. We empower our partners to provide innovative finance solutions precisely where they are needed, supporting the mobile finance revolution and fostering the dynamic growth of digital financial ecosystems in emerging markets.

Optasia is a fully enabled B2B2X financial technology platform covering scoring, financial decisioning, disbursement and collection.

 We empower financial inclusion for all

OUR VISION: DRIVING FINANCIAL ACCESS AND EMPOWERMENT

Our vision is to leverage our AI-led, end-to-end proprietary technology to help our partners, grow our network and provide comprehensive financial access to retail & SME customers. We aim to be the leading AI platform that revolutionizes financial access, driving economic empowerment for the next billion customers worldwide. We believe that everyone deserves the opportunity to participate in the global financial landscape and benefit from the advantages it offers. With our proven track record of delivering increased revenues for partners, Optasia can be a game-changer for your digital finance offering.

OUR MISSION: ENABLING FINANCIAL INCLUSION

At Optasia, our mission is clear and driven by passion: to enable financial inclusion for the next billion customers. We achieve this by offering a unique and proprietary data-driven, AI-led platform that brings financial products and services to life for our partners and their customers. Through accurate credit decisioning, our platform provides the building blocks for a growing portfolio of solutions aimed at bringing financial services to the world’s underbanked.

Over a decade of experience in data & AI-led technology

ONE PLATFORM, COUNTLESS OPPORTUNITIES

Our comprehensive platform empowers our partners to navigate the diverse landscape of financial services with ease. From micro and nano consumer lending to finance solutions for SMEs, Optasia’s B2B2X platform covers a broad range of financial services, all underpinned by AI-led credit scoring to effectively manage risk. We service the entire product lifecycle, from marketing and credit scoring to distribution and collection. By starting with raw, unstructured data, our platform builds individual credit profiles that refine in real-time as new data becomes available, enabling our partners to make informed choices and expand financial inclusion to previously unbanked populations.

OVER A DECADE OF EXPERIENCE

IN DATA & AI-LED TECHNOLOGY

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2012

Establishment of Channel VAS

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2017

Investment from Abu Dhabi's Waha Capital

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2018

Investment from South African Ethos

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2019

Micro Lending solutions first offered to our partners.
Investment from African Development Partners (ADP III).

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2021

Company obtained ISO 27001 Certification (Information Security Management System)

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2022

Channel VAS renamed to Optasia (from Greek: vision).
Investment from Chronos Capital Limited

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2023

Optasia operates in more than 35 countries

Established as Channel VAS in 2012, Optasia has been at the forefront of the mobile and financial revolution in emerging economies across Africa, the Middle East, Asia, Europe, and Latin America. With over a decade of experience in data and AI-led technology, we have honed our expertise and professionalism, garnering certification, awards, and positive feedback from our business clients. Over 30 global companies have entrusted us to elevate their businesses to the next level.

Recognized Investment Opportunities and Achievements

Our market position and credibility are further reinforced by recognition from top firms. In 2017, Abu Dhabi-based Waha Capital identified Channel VAS as a promising investment opportunity, followed by Ethos of South Africa in 2018. In 2021, we achieved ISO 27001 Certification, demonstrating the high quality of our information management system (IMS).

Embracing a New Identity:

Optasia In early 2022, we embraced a new identity as Optasia, deriving from the Greek word for “vision.” This rebranding reflects our capabilities and ambitions as we expand our reach to new countries and regions, as well as launch new products and services. As Optasia, we continue to be the driving force behind financial inclusion, supporting our partners and customers on their path towards a brighter, more empowered future. With over 10 years of experience, we bring unmatched expertise to drive innovation and deliver impactful solutions in the ever-evolving landscape of data and AI-led technology.

Providing Tailored Solutions

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